Nathaniel Grant

Using hashtags has become an essential element of online success. Each platform has their own rules and guidelines for hashtags, so understanding the basics of how to use them is #veryimportant. We understand that print owners don’t exactly have a lot of free time on their hands to learn social marketing strategies in addition to being experts on printing, design, large format, etc. Your friends at NPOA are here to help make this confusing topic more manageable for business owners like you.


How to Hashtag

Using a hashtag on a social post is really as simple as adding the # sign before a single word or phrase, without spaces or punctuation. You can also include numbers in your hashtags as well. Typing out a hashtag is simple enough, but there are some subtle nuances you should learn to get the most out of them. Typically, hashtags are used to emphasize a topic, to generalize a feeling or emotion. #learningsomuch


Why to Hashtag

Using hashtags help your target audience find you. People on all platforms desire to find other people or places with common interests, and thus turn to their search bar.

*insert stat about searching for common topics before committing to company for purchase* Individuals often turn to social media to find a local place to eat, find others who share interest in a niche topic, or to see what type of partners a company does work with.


Hashtag Rules:


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